Resources and Publications

The European War on Cookies

May 24, 2012
| Blogs & Op-eds

On May 26, 2012, the EU-mandated “Cookie Law” will go into effect in the UK. This law requires that websites give users the ability to opt-out of all tracking. The UK and Ireland took this a step further and require users to opt-in. Website owners in the UK that fail to comply with the law will face fines up to £500,000.